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The Mythradon Marketing module equips businesses with a range of tools to execute email and direct mail campaigns effectively. It enables the definition of targeted marketing segments, facilitates A/B testing through mass emails, and offers comprehensive tracking and management of campaign results.

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Studies reveal CRM-based marketing systems can reduce customer acquisition costs by 30%. With Mythradon, your marketing department can craft tailored campaigns for every customer and prospect, eliminating reliance on outdated spreadsheets. Bid farewell to manual data handling as Mythradon delivers real-time customer data to empower your sales team.

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Target Lists

Bullseye Your Audience with

Target Lists

Target Lists, (referred to by many as Funnels) allow you to define and segment the audience for use in email and letter campaigns. Contacts, Accounts and Leads can be added to any number of Target Lists. You can establish automated processes that will seamlessly include Contacts, Accounts, or Leads into designated Target Lists as soon as they meet specific predefined conditions.

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Target Lists, also known as Funnels, enable audience segmentation for email and letter campaigns. Contacts, Accounts, and Leads can be flexibly added to multiple Target Lists. Establish automated processes to seamlessly include Contacts, Accounts, or Leads into specific Target Lists upon meeting predefined conditions.
Email Templates
Mythradon Marketing enables marketers to create and send personalised email messages and promotions using responsive MJML email formats. Within the platform, users can design enriched email templates with graphics and website landing page links, storing them conveniently in a library for future utilisation.

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Email Templates

Mythradon Marketing empowers marketers to craft and execute highly personalised email messages and promotions in responsive MJML email formats. Within the platform, users can design email templates enriched with graphics and links to website landing pages for additional information, storing them conveniently in a library for future use.

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Campaign Management

Execute & Track Marketing Campaigns

Campaign Management

In Mythradon a marketing campaign is a scheduled series of emails used to nurture leads and current customers to encourage engagement and increase sales. Each email is aimed at a specific call to action. ie) getting users to sign up, book a call, continue reading, or add a product to their cart.

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In Mythradon, a marketing campaign comprises a scheduled sequence of emails crafted to nurture leads and existing customers, promoting engagement and boosting sales. Each email is tailored towards a specific call to action, such as encouraging users to sign up, schedule a call, continue reading, or add products to their cart.
Mass Email
In Mythradon, a Mass Email consists of selected Target Lists used to send emails via a designated Email Template. This adaptable feature enables the use of multiple Mass Emails in campaigns, facilitating A/B tests to determine the most effective combination of Email Templates and Target Lists for optimal outcomes.

Your Gateway to Wide-reaching Engagement

Mass Email

In Mythradon, a Mass Email comprises a collection of Target Lists utilised for sending emails through a designated Email Template. This flexibility allows Mythradon campaigns to employ multiple Mass Emails, making it ideal for conducting A/B tests to discern which combination of Email Templates and Target Lists yields the most favourable outcomes.

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Lead Capture

Unlocking Growth Through Seamless

Lead Capture

Marketing remains incomplete without the essential steps of lead generation and capture, and Mythradon caters to both manual and automated lead creation methods.

Manual lead capture proves invaluable, particularly in cold calling marketing initiatives, empowering your call center agents to personally generate leads.

For automated lead capture processes within Mythradon, options abound through the utilisation of Tracking URLs or Web-to-Lead forms, seamlessly integrating lead generation into your marketing strategies.

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Marketing's integral phases of lead generation and capture find complete support within Mythradon, offering solutions for both manual and automated lead creation methods. Manual lead capture holds significance, especially in cold calling efforts, granting call centre agents the ability to personally generate leads. Meanwhile, Mythradon's automated lead capture options, like Tracking URLs or Web-to-Lead forms, seamlessly integrate lead generation into your marketing strategies, ensuring a diverse range of approaches to suit your business needs.
Tracking Urls
Easily monitor and track the engagement of your email campaigns with intuitive tracking URLs through Mythradon. Simplifying the process, Mythradon automatically converts these URLs into clickable links. When recipients engage by clicking on these links, their interactions seamlessly integrate within Mythradon, associating them accurately with the recipient and the specific campaign.

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Tracking Urls

Effortlessly track and monitor the engagement of your email campaigns using user-friendly tracking URLs. Mythradon simplifies the process by automatically converting these URLs into clickable links. When recipients click on these links, their interactions are recorded within Mythradon, associating them with the respective recipient and campaign.

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